Undulating Ungulate

Just read a fascinating article about how cellphones, wifi, and the general tendency towards GPS everything means that there will be a huge volume of personal data about where we are and when – and what use can be made of this.

With the data out and specialized analytics emerging, this infant industry is already doing some pretty amazing work. Your space-time-travel data makes where you live and where you work self-evident, and it reveals your most frequent, periodic, infrequent and rare destinations.

The data reveals the number of co-workers that join you Thursdays after work for a beer, and roughly where you all go. It knows where these same co-workers call home, and just exactly what kind of neighborhood they come from (e.g., average income, average home price) … information certainly useful to attentive direct marketing folks.

From there it gets a bit more speculative.

I can barely get my mind around the ramifications. My concept about what comes next shifts almost daily now. A government not so keen on free speech could use such data to see a crowd converging towards a protest site and respond before the swarm takes form – detected and preempted, this protest never happens. Or worse, it could be used to understand and then undermine any political opponent.

A stalker might be questioned just days after he starts and before his victim is personally aware of it – detection previously beyond human capacity. Maybe it’s not a crime in this case, and it turns out to be just a private investigator with poor tradecraft hired by a suspicious husband.

Such a surveillance intensive future is inevitable, irreversible and as I have said before here … irresistible.

And the rest of the article takes it further. I don’t have much comment on it, other than it is interesting speculation, informative about the status of trends already happening, and worth reading as we head into spimeworld.

Filed by billy at 11:08 am under technology
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